The actual-world Magic Metropolis has formally begun its transformation into its digital alter-ego.
A large, 4,690-square-foot neon signal studying “Welcome to Vice Metropolis” has been absolutely illuminated atop the Kaseya Middle in Downtown Miami. The large pink-and-white show glows instantly over the Biscayne Bay waterfront at night time, positioning it completely beneath industrial flight paths to greet vacationers touchdown at Miami Worldwide Airport.
The non permanent rooftop takeover is a part of a $975,000 advertising settlement authorized by Miami-Dade County and Rockstar Video games to advertise Grand Theft Auto VI. Heavylift helicopters spent days airlifting structural elements onto the house area of the Miami Warmth to safe the set up.
The fictional setting of Vice Metropolis is closely impressed by the tradition, geography, and neon aesthetics of Miami. The viral advertising push marks the official countdown to the extremely anticipated sport, which is formally scheduled to launch globally on November 19, 2026. Native officers affirm the advertising show will stay lively on the world by way of 2027.