Phantom Blade Zero: One region leads sales and favors a specific platform

The huge success of Phantom Blade Zero, with 4 million copies sold in three days, wasn’t completely sudden. Earlier than the sport’s launch, market analysis agency Alinea Analytics had already revealed estimates suggesting that the motion RPG had obtained round 850,000 pre-orders throughout Steam and PS5. Past the spectacular figures, nonetheless, the breakdown reveals some attention-grabbing particulars.

For instance, China, Taiwan and Hong Kong alone accounted for 62.5% of all pre-orders. Very similar to Black Myth: Wukong, Phantom Blade Zero comes from China and attracts closely on conventional Chinese language martial arts, so it appears to attraction notably strongly to its dwelling viewers. Nevertheless, the actually attention-grabbing half turns into obvious when wanting on the platform breakdown.

Asian gamers apparently want Steam for motion RPGs

Whereas China, Taiwan and Hong Kong account for 75.9% of all Steam pre-orders, their share of PS5 pre-orders is simply 24.9%. Evidently gamers in these Asian markets want experiencing motion RPGs on PC – or maybe on the Steam Deck.

The state of affairs is completely different in the remainder of the world, the place the PS5 truly holds a slight lead. In line with Alinea Analytics’ estimates, round 151,000 pre-orders outdoors the three markets had been positioned on Steam, in comparison with roughly 167,500 on PS5. It is price noting that Alinea Analytics’ figures are market estimates fairly than official gross sales information. Moreover, all the figures talked about refer particularly to pre-orders. Whether or not subsequent gross sales have adopted the same regional and platform distribution stays unclear.