The fallout from Electronic Arts’ (EA) decision to shut down BioWare continues to rage on as extra in regards to the deliberate Mass Effect Universe sport has come to gentle within the passing days. The #SaveMassEffect petition has now surged previous 170,000 signatures, and followers are escalating their efforts to get EA’s consideration, together with speak of taking the message proper to the writer’s doorstep.
May followers handle to pitch a billboard outdoors EA HQ?
The push to “Save Mass Impact” has reached fever pitch following a devastating reveal that confirmed gamers precisely what they misplaced with the studio closure, a former developer launched a pre-production trailer and gameplay details for the cancelled Mass Effect Universe, revealing a extremely bold future for the franchise that may by no means see the sunshine of day.
Channelling the neighborhood’s frustration, passionate Mass Impact fan and lore content material creator Kala Elizabeth took to X/Twitter to suggest a fundraiser for a possible billboard outdoors EA’s California headquarters to advertise the #SaveMassEffect motion. The concept has rapidly gained traction, with many distinguished trade figures responding in assist.
Soooo how are we feeling about buying a billboard outdoors of EA HQ? To unfold the #SaveMassEffect motion but in addition to attempt to #SaveBioware? What about a bit of fundraiser to pool our cash? Is that ridiculous? Loopy? Would anybody have an interest?October 23, 2026
The publish additionally caught the eye of Joe Smith, the creator of the #SaveMassEffectPetition, who has reached out to Kala to collaborate on spreading consciousness of the marketing campaign. Kala has subsequently confirmed {that a} coordinated effort is within the works and that they’re “engaged on a plan with a number of issues for subsequent week” and “will not let Mass Impact, Dragon Age and BioWare go down with no struggle!”
May Xbox #SaveMassEffect? Our sources say no.
Pricey XBOX
Purchase the Mass Impact IP, Rent the Better of BioWare and reform it.
You have already got RPGs, however nothing like this.
It’s top-of-the-line franchises in all of Sci-Fi, and there’s no video games like that Trilogy
The Return Of Mass Impact must occur https://t.co/khl6a7c1K5October 22, 2026
A considerably bitter be aware has been added to the neighborhood’s rallying cry by an unconfirmed hearsay about BioWare’s last days. In response to a publish by user @baundiesel, BioWare builders allegedly tried to purchase out the studio and the Mass Effect IP earlier than the closure, however EA “confirmed little interest in a deal”. Whereas this declare needs to be taken with a heavy grain of salt, it would not shock me in any respect if the event workforce believed within the undertaking they have been constructing this a lot.
Whether or not a billboard in California, or no matter else the neighborhood plans, shall be sufficient to sway fatcat executives stays to be seen, however Mass Impact followers are making it clear they will not go quietly. Because the marketing campaign grows momentum, many are discussing if one other writer may step in and save the day, incomes infinite brownie factors with the gaming neighborhood within the course of. Theories are closely circulating that Xbox may step as much as the plate. A hope not too out of the realm of risk, given they lately swooped in to save Hideo Kojima’s Physint after it was unceremoniously dropped by PlayStation. Brownie factors apart, buying and funding a brand new AAA entry can be a substantial monetary danger for Xbox, and I am not satisfied they’ve the urge for food for danger proper now. Our sources at Home windows Central counsel that Microsoft shouldn’t be going to make a bid for BioWare or Mass Impact.
Alternatively, CD Projekt Red is being touted as the right alternative to assist, with followers hoping the RPG masters may give the Mass Impact universe the meticulous therapy and a focus to element it deserves.
If one other studio have been to swoop in and save Mass Impact, who do you suppose can be the only option? Let me know within the feedback under, and remember to visit #SaveMassEffect and pledge your assist in case you care in any respect about this legendary IP.
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